Electric Metals
Electric Metals (USA) Limited (TSXV: EML | OTCQB: EMUSF) is a U.S.-domiciled critical minerals company developing the North Star Manganese Project, a fully domestic mine-to-metal manganese supply chain in Minnesota. With a PEA showing an after-tax NPV of US$1.39B and an IRR of 43.5%, the story is strong. The presentation needed to match it.
Electric Metals came to WE REACT with a corporate deck that covered the fundamentals but wasn't landing the way it should. The macro case for manganese is compelling on its own: the U.S. imports 100% of its supply, China controls 96% of refined processing, and battery demand is set to triple by 2030. But the deck wasn't connecting those dots visually. Charts sat without context. The national security angle and the electrification narrative competed for space rather than reinforcing each other. Slides were information-dense but lacked the structure to make that information stick.


WE REACT rebuilt the presentation around Electric Metals' existing navy and blue brand palette, sharpening the visual identity with a design system that carries across every slide. Imagery was rethought to support the dual narrative of defense and electrification, showing where manganese actually goes: EV batteries, fighter jets, naval vessels, grid storage, ammunition. The deck needed to make a reader feel the scale of the problem before presenting the solution, and that meant treating the use case slides with the same care as the economics.

A key focus was making data speak for itself. The supply-demand chart, for example, previously appeared without annotation. WE REACT added clear callouts and supporting text so any reader can understand the emerging structural deficit at a glance. The PEA economics slide was restructured around the three headline numbers, with the supporting detail layered beneath in a clean table rather than competing for attention. The resource estimate, the development roadmap, and the U.S. supply crisis each got their own clearly framed slide with a single takeaway.

The result is an engaging corporate presentation that builds the case slide by slide. It opens with why manganese matters, grounds it in real-world applications from EVs to national defense, and then positions Electric Metals as the company building the domestic supply chain to meet that demand. Every slide is built to be scanned, understood, and remembered, whether it's on stage at a conference, in a one-on-one with a fund manager, or sitting in an inbox.